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Irrational Labs
United States
Приєднався 17 тра 2014
We use behavioral science to make people happier, healthier & wealthier.
How? By applying behavioral economics findings to product, marketing, and organizational design problems. By designing the environment and creating thoughtful interventions, we improve decision-making in a way that benefits both companies and their customers.
Interested in applying behavioral science to your product or service? Learn how to work with us: irrationallabs.com/contact/
Join our Behavioral Economics Bootcamp and learn the science of behavior change: behavioraleconomicsbootcamp.com/
Learn more:
irrationallabs.com
How? By applying behavioral economics findings to product, marketing, and organizational design problems. By designing the environment and creating thoughtful interventions, we improve decision-making in a way that benefits both companies and their customers.
Interested in applying behavioral science to your product or service? Learn how to work with us: irrationallabs.com/contact/
Join our Behavioral Economics Bootcamp and learn the science of behavior change: behavioraleconomicsbootcamp.com/
Learn more:
irrationallabs.com
How to Build Habits in Healthcare | with Richard Mathera
Craving more? Check out all our educational, member, and consulting offerings at:
irrationallabs.com
Or explore our case studies of behavioral science work across sectors ranging from tech and finance to health and education:
irrationallabs.com/case-studies/
Join one of our Bootcamps to learn behavioral science and apply it to your work and life:
behavioraleconomicsbootcamp.com
irrationallabs.com
Or explore our case studies of behavioral science work across sectors ranging from tech and finance to health and education:
irrationallabs.com/case-studies/
Join one of our Bootcamps to learn behavioral science and apply it to your work and life:
behavioraleconomicsbootcamp.com
Переглядів: 166
Відео
3 Behavioral Science Insights to Improve Your Healthcare Product | with Lindsay Juarez
Переглядів 139Місяць тому
Craving more? Check out all our educational, member, and consulting offerings at: irrationallabs.com Or explore our case studies of behavioral science work across sectors ranging from tech and finance to health and education: irrationallabs.com/case-studies/ Join one of our Bootcamps to learn behavioral science and apply it to your work and life: behavioraleconomicsbootcamp.com
Inclusion Unlocked: How to Really Enable DEI on Teams | With Melissa C. Thomas-Hunt (Darden, Airbnb)
Переглядів 42Місяць тому
Craving more? Check out all our educational, member, and consulting offerings at: irrationallabs.com Or explore our case studies of behavioral science work across sectors ranging from tech and finance to health and education: irrationallabs.com/case-studies/ Join one of our Bootcamps to learn behavioral science and apply it to your work and life: behavioraleconomicsbootcamp.com
The Science of Pricing for Value | with Isabel Macdonald
Переглядів 3012 місяці тому
How do you price your product to reflect its full value? Behavioral scientist Isabel Macdonald of Irrational Labs shares how to nail your pricing by understanding how your users perceive value, the psychology and emotions that drive willingness to pay, and the paying experience. Topics covered: ✅ How the perception of price and value are shaped ✅ The art of mapping price to value ✅ The key c...
7 Product Design Hacks to Increase User Motivation | with Lisa Zaval
Переглядів 1683 місяці тому
Craving more? Check out all our educational, member, and consulting offerings at: irrationallabs.com Or explore our case studies of behavioral science work across sectors ranging from tech and finance to health and education: irrationallabs.com/case-studies/ Join one of our Bootcamps to learn behavioral science and apply it to your work and life: behavioraleconomicsbootcamp.com
The Ritual Effect | with Michael Norton
Переглядів 5594 місяці тому
Craving more? Check out all our educational, member, and consulting offerings at: irrationallabs.com Or explore our case studies of behavioral science work across sectors ranging from tech and finance to health and education: irrationallabs.com/case-studies/ Join one of our Bootcamps to learn behavioral science and apply it to your work and life: behavioraleconomicsbootcamp.com
How to De-Risk Product Launches With Quantitative UX Research | with Andrew Gordon
Переглядів 2364 місяці тому
Craving more? Check out all our educational, member, and consulting offerings at: irrationallabs.com Or explore our case studies of behavioral science work across sectors ranging from tech and finance to health and education: irrationallabs.com/case-studies/ Join one of our Bootcamps to learn behavioral science and apply it to your work and life: behavioraleconomicsbootcamp.com
How to Create Better Products Using Ethnographic Research | with Karen Faith
Переглядів 5308 місяців тому
How do you make research an integral part of the design and development process, so that your product truly solves the problems of the people it's meant to serve 👐? Ethnography - a qualitative method for collecting data about people - has an answer: co-creation. But what is this, exactly? Hear from Karen Faith of Others Unlimited to learn: ✅ How a leading healthcare brand repaired trust by add...
Designing for Habit: Unleash the Power of Reward Loops for Irresistible UX | With Sam Salzer
Переглядів 4199 місяців тому
Are you tired of your product's users falling off the wagon? Wondering why your habit-building strategies don't quite stick? Samuel Salzer has the answers. Samuel Salzer is your guide to the cutting edge of Behavioral Design. As a senior advisor to top tech startups and the founder of Habit Weekly, the largest behavioral design community, he's reshaping the way we think about products and exp...
Misbelief: What Makes Rational People Believe Irrational Things | With Dan Ariely
Переглядів 2,1 тис.10 місяців тому
Conspiracy theories and misinformation affect us all. How do we fight them? 🚫 ℹ️ Join us for an informative and enlightening discussion with acclaimed behavioral scientist, bestselling author, and James B. Duke Professor Dan Ariely! We examine the misinformation crisis and its psychological roots through the lens of Dan's new book, Misbelief: What Makes Rational People Believe Irrational Things...
Experimentation 201: What You Need to Know | With Sami Horn
Переглядів 30910 місяців тому
Want to dive deeper into experimentation, but unsure where to start? 💡 Behavioral scientist Sami Horn is here to unpack the process. Join Sami and learn the essentials of how to measure the impact of new product features and marketing approaches through experimentation, including: 🧪 The ideal time in your development cycle to run experiments 🧪 3 practices every experimenter should follow 🧪 Comm...
Case Study Taxes and Savings w/ Isabel Macdonald (April 22, 2022)
Переглядів 7410 місяців тому
Friday, April 22 Case Study Taxes and Savings w/ Isabel Macdonald 9:00-10:00 AM PST
Time & Money Windfalls w/ Colin West, PhD (April 29, 2022)
Переглядів 8810 місяців тому
Friday, April 29 Time & Money Windfalls w/ Colin West, PhD 9:00 - 10:00am
Sludge identification & Solutions w/ Lindsay Juarez (May 6, 2022)
Переглядів 7910 місяців тому
Sludge identification & Solutions w/ Lindsay Juarez (May 6, 2022)
How I Became a Behavioral Scientist | Evelyn Gosnell
Переглядів 12410 місяців тому
How I Became a Behavioral Scientist | Evelyn Gosnell
Lyft Growth Marketing + Irrational Labs
Переглядів 5710 місяців тому
Lyft Growth Marketing Irrational Labs
Saving vs. Spending in Household Budgets w/ Colin West, PhD (May 27, 2022)
Переглядів 8010 місяців тому
Saving vs. Spending in Household Budgets w/ Colin West, PhD (May 27, 2022)
Clearer, Closer, Better with Emily Balcetis
Переглядів 12210 місяців тому
Clearer, Closer, Better with Emily Balcetis
Behavioral Economics: A Pathway to Organizational Transformation w/ Jen Koo! (June 30, 2022)
Переглядів 47910 місяців тому
Behavioral Economics: A Pathway to Organizational Transformation w/ Jen Koo! (June 30, 2022)
Building a BeSci unit with w/ Pauline Kabitis (June 24, 2022)
Переглядів 4010 місяців тому
Building a BeSci unit with w/ Pauline Kabitis (June 24, 2022)
Product Teardown w/ IL BeSci Monica Zhang (July 22, 2022)
Переглядів 9910 місяців тому
Product Teardown w/ IL BeSci Monica Zhang (July 22, 2022)
The Psychology of Risky Decisions | Lisa Zaval (July 29, 2022)
Переглядів 8810 місяців тому
The Psychology of Risky Decisions | Lisa Zaval (July 29, 2022)
Office Hours with Dr. Colin West (Aug 12, 2022)
Переглядів 3410 місяців тому
Office Hours with Dr. Colin West (Aug 12, 2022)
Make it Fun! Using Game Design Ideas to Change Behavior - w/ IL BeSci Karl Purcell (Aug 5, 2022)
Переглядів 12910 місяців тому
Make it Fun! Using Game Design Ideas to Change Behavior - w/ IL BeSci Karl Purcell (Aug 5, 2022)
Drop in Chats with Colin West (Sept. 14, 2022)
Переглядів 5310 місяців тому
Drop in Chats with Colin West (Sept. 14, 2022)
5 Behavioral Science Secrets for More Productive Meetings with IL's Lindsay Juarez (Sept. 16, 2022)
Переглядів 6610 місяців тому
5 Behavioral Science Secrets for More Productive Meetings with IL's Lindsay Juarez (Sept. 16, 2022)
Can Behavioral Science Solve the Climate Crisis? Deena Rosen (Oct 7, 2022)
Переглядів 12510 місяців тому
Can Behavioral Science Solve the Climate Crisis? Deena Rosen (Oct 7, 2022)
In-Product vs. Out-of-Product Testing: What Every PM Needs to Know
Переглядів 10910 місяців тому
In-Product vs. Out-of-Product Testing: What Every PM Needs to Know
Drop-In Hours with IL Behavioral Scientist Abi Warren? (Oct 13, 2022)
Переглядів 1910 місяців тому
Drop-In Hours with IL Behavioral Scientist Abi Warren? (Oct 13, 2022)
The Ultimate Behavior Change Framework
Переглядів 20810 місяців тому
The Ultimate Behavior Change Framework